The last time I heard someone talk about product-led growth, the crux was that product managers were making all the decisions in relation to a product. Whilst that is surely worth talking about, it doesn’t accurately explain product-led (‘PLG’) growth. PLG offers an alternative way of going to market…

My summary of Baseten before using it — Recently, Tuhin Srivastava — Co-Founder at Baseten — talked in a podcast about the Baseten platform. He explained about wanting to help companies operationalise Machine Learning (‘ML’) at scale. …

About 8 years ago, I first learned about behavioural design. I read “Hooked”, a book about building habit forming products by Nir Eyal. In Hooked, Nir writes about ‘triggers’ that drive behaviours and how these triggers are followed by ‘actions’. Nir’s work offers great insights into the field of behavioural…

My summary of Pragma before using it? I’ve heard that Pragma is a platform used by developers to create games. I can imagine that Pragma supports makers of a wide variety of games. How does Pragma explain itself in the first minute? “Build and scale games faster, simpler, and more…

I like that Ray Dalio thinks there is such a thing as ‘thoughtful disagreement’. If you’d asked me a few years ago, I’d probably told you that there’s no such thing as disagreeing thoughtfully. In my mind, back then, it was simple: you either agree or disagree, and that’s it. …

My summary of Horizon Workrooms before using it? — I won’t be able to use Horizon Workrooms as I believe this is a virtual meeting room product that I can only access through an Oculus wearable device. How does Horizon Workrooms explain itself in the first minute? — “Remote collaboration…

A good few weeks ago I started learning about systems thinking. Thus far, I’ve learned that a system consists of parts that are interconnected. At its core, systems thinking is about identifying the different parts of a system and understanding the relationships between these parts. It’s funny that when you…

My summary of Compose AI before using it? I’ve heard that Compose AI is a good tool to help people compose their email, saving time in the process. How does Compose AI explain itself in the first minute? The strap-line on the Compose AI website reads “Write Faster With AI…

Steve Cakebread is a CFO with a lot of experience in leading companies to Initial Public Offering (IPO). In his earlier career Cakebread worked at Autodesk, Silicon Graphics and Hewlett-Packard, after which he was involved in three successful IPOs, at Salesforce, Pandora and Yext respectively. In “The IPO Playbook” Cakebread…