Arc (Product Review)

MAA1
3 min readJun 4, 2023

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My summary of Arc before using itRecently, I heard Josh Miller — CEO & Co-Founder of The Browser Company — talk about Arc, a new web browser that is taking on established browsers like Mozilla Firefox, Apple’s Safari and Google Chrome.

How does Arc explain itself in the first minute? On the website of The Browser Company there’s a simple frame which — if you scroll through it — briefly explains what a web browser is.

Image Credit: screenshot
Image Credit: screenshot

“We love the internet, but it can be overwhelming.””What if a browser could help us make sense of it all?” And “Could a browser keep us focused, organized and in control?” These are the sentences in the frame on The Browser Company site that hint at Arc’s positioning and its mission: building a better way to use the internet.

Image Credit: screenshot

How does Arc work? As part of the setup process, Arc imports a user’s history, cookies, passwords, autocomplete payment info and bookmarks from their existing web browser. You can be selective about the bookmarks that you want to bring along to Arc.

Image Credit: screenshot
Image Credit: screenshot
Image Credit: screenshot
Image Credit: screenshot
Image Credit: screenshot
Image Credit: screenshot
Image Credit: screenshot

Through Arc’s “Previews” users can check their email or join call without having to switch tabs. I can enable Arc to access my Google account and personal info stored there. Once I’ve completed the setup process, Arc is ready with my favourite sites that I’ve selected, all listed in the sidebar.

Image Credit: screenshot
Image Credit: screenshot

Main learning point: I like how Arc lets users personalise their browser. Getting set up feels very simple and the end-result is a browser that feels non-intrusive and highly personalised.

Related links for further learning:

  1. https://www.lennyspodcast.com/competing-with-giants-an-inside-look-at-how-the-browser-company-builds-product-josh-miller-ceo/
  2. https://www.theverge.com/23462235/arc-web-browser-review
  3. https://www.howtogeek.com/887230/arc-browser-review/
  4. https://9to5mac.com/2023/05/25/arc-browser-boost-web-editor/
  5. https://www.engadget.com/the-arc-internet-browser-lets-you-customize-or-vandalize-any-website-130010555.html

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MAA1
MAA1

Written by MAA1

Product person, author of "My Product Management Toolkit" and “Managing Product = Managing Tension” — see https://bit.ly/3gH2dOD.

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